REEB

GUIDED SHOWROOM EXPERIENCE

WINDOW-RAMA AND OTHER BUILDING PRODUCTS SHOWROOMS

Entry doors are a low frequency purchase and the purchase process is challenging for homeowners.  There are a lot of
choices to make and many details that have to be accurate.  

To help guide homeowners through this process, REEB asked PFI to help conceptualize the process in key dealer
showrooms.  So, we created a series of display modules that accomplish a variety of goals, such as:

  • Demonstrating the beauty and enhanced quality of their premium product offerings
  • Incorporating videos to educate homeowners on key elements
  • Assist people in determining design styles most appropriate for their home

REEB and their showroom clients agree:  the showroom-in-showroom program has been massively successful and continues
to expand into additional locations

Check out the time lapse video below of the PFI team’s on-site installation at the very Guided Showroom Experience