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An Engaging Presence, Adaptable for Every Show

Featured Projects

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Backlit-modular-exhibit-tower-TVs
bright-exhibit-tower-integrated-LED-lights
Bright-modular-exhibit
modular-exhibit-for-multiple-floorplans
portable-exhibit-counter
10-exhibit-display-product-display-boards
003_Fabral_AIA_2024
Resized_20241029_111335

Overview

  • Company: Fabral
  • Show: Various

Fabral needed more than just a booth; they needed to create an engaging environment with a strong corporate image.  They required a flexible, scalable exhibit system that could adapt to a variety of shows and venues. It was important to represent their primary brand and an affiliated product line, Coppercraft, with a bold and inviting presence. The challenge was to design a single, efficient system that could be reconfigured for multiple booth sizes, showcase 22 color options, and be easy enough for their own team to manage.

The Challenge: Create a Flexible, High-Impact Brand Experience

We love a good challenge, and Fabral’s project was right up our alley. The mission was to strengthen their brand with an exhibit that was as hardworking and versatile as their products.

  • Adaptability: Develop one exhibit system that configures into 20'x20', 10'x20', and 10'x10' layouts.
  • Logistics: Design a modular solution that was lightweight and easy to ship, avoiding costly material handling charges
  • Product Showcase: Find an effective way to display 22 actual color samples.
  • Dual Branding: Seamlessly integrate the Coppercraft brand for select events.
  • Client Usability: Engineer a system simple enough for the client to assemble themselves, when desired.

Our Solution: Engineering a Modular Powerhouse

We went to work, designing a sophisticated and modular exhibit that delivered on every goal. This lightweight system that packs efficiently into durable plastic tubs, slashing shipping costs and complexity.

To bring their products to life, we fabricated custom graphic boards with actual color chips in place. For dual-branding needs, we produced a dedicated Coppercraft display with its own reception counter and sample board, allowing it to stand alone or integrate perfectly within the main Fabral booth.

We incorporated multiple monitors for dynamic video content and provided compact counters for both brands, offering plenty of storage. The result? An adaptable, engaging, and easy-to-use exhibit that gives Fabral a powerful and consistent brand presence wherever they go. 

 

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