Fabral needed more than just a booth; they needed to create an engaging environment with a strong corporate image. They required a flexible, scalable exhibit system that could adapt to a variety of shows and venues. It was important to represent their primary brand and an affiliated product line, Coppercraft, with a bold and inviting presence. The challenge was to design a single, efficient system that could be reconfigured for multiple booth sizes, showcase 22 color options, and be easy enough for their own team to manage.
We love a good challenge, and Fabral’s project was right up our alley. The mission was to strengthen their brand with an exhibit that was as hardworking and versatile as their products.
We went to work, designing a sophisticated and modular exhibit that delivered on every goal. This lightweight system that packs efficiently into durable plastic tubs, slashing shipping costs and complexity.
To bring their products to life, we fabricated custom graphic boards with actual color chips in place. For dual-branding needs, we produced a dedicated Coppercraft display with its own reception counter and sample board, allowing it to stand alone or integrate perfectly within the main Fabral booth.
We incorporated multiple monitors for dynamic video content and provided compact counters for both brands, offering plenty of storage. The result? An adaptable, engaging, and easy-to-use exhibit that gives Fabral a powerful and consistent brand presence wherever they go.